Tuesday, September 15, 2009

NYFW: Backstage with Andre Rodman at Rachel Roy RTW 2010





FREDERIC FEKKAI PARTNERED WITH RACHEL ROY

AT HER SPRING 2010 PRESENTATION



“The hair for Rachel Roy pairs a modern edge with a voluminous and classic curl, always elegant, always chic.”

– Frederic Fekkai






LEAD STYLIST, ANDRE RODMAN FOR FEKKAI – THE LOOK FOR RACHEL ROY

Andre Rodman, lead stylist for Frédéric Fekkai created two looks at the Rachel Roy Spring 2010 show – both over top voluminous looks, one with a modern edge and one more classic, both big on glamour. For the classic look, a center part with soft, bouncy waves starting beneath the chin, Rodman used Fekkai COIFF™ Strong Hold Volume Mousse, then sprayed hair with Fekkai COIFF™ Defense Pre Style Thermal UV Protectant and curled it around a one inch iron. He used Fekkai Au Naturel Sheer Styling Gel for the modern look; short hair with either a severe side part tucked behind the ears or brushed straight back.



PRODUCTS USED:



Fekkai COIFF™ Strong Hold Volume Mousse - Durable hold with Hydrolyzed Hibiscus Protein to condition, Rice Protein to volumize, Jojoba Protein to repair, and weightless polymers to help you maintain that just-styled look throughout an active day. SRP: $23.00, 5oz.

Fekkai Au Naturel Sheer Styling Gel - A plant based styling gel that utilizes naturally derived amino acids and proteins to provide shape. Contains horsetail grass, a mineral rich ingredient, which adds strength and sheen while Peruvian bark, offers a nutritive hair treatment with remineralizing proteins. Ideal for all hair types, this unique hair gel conditions the hair while providing hold. SRP: $23.00, 4 fl. oz. Tube

Fekkai COIFF™ Defense Pre Style Thermal UV Protectant - This heat-activated leave-in conditioner helps prevent damage and distress from thermal styling, UV rays and wet combing. Detangle, defend. Color-safe and alcohol-free. SRP: $25.00, 5oz.



About Frederic Fekkai: the ultimate in luxury hair care - was developed by Frédéric to meet the exacting standards of his A-list clientele, and to address the specific needs of different hair types. Before his products are marketed to the public, Frédéric and his staff test every formula in his world-renowned Frédéric Fekkai Salons to ensure the highest quality and performance. In addition to providing exceptional results, Fekkai products feature luxurious textures and refreshing, invigorating scents.

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